First, he can blame the political ads. He bombarded the public with his ads and most probably people just got fed up and started to think how much is he spending and how is going to gain his expenses back.
Second, he can blame his endorsers. His celebrity endorsers, were most likely the most famous in Phil showbiz today - one of whom is Willie Revillame. Few days before the elections, Willie showed the public his truest form - ARROGANT. Everybody must have seen and heard how Willie Revillame challenged ABS-CBN management to kick out a showbiz reporter, Jobert Sucaldito for putting him in a bad light in the latter's commentaries / reports.
Lastly, he can blame himself. Villar faced with several controversies chose not to answer or explain the allegations thrown at him, one of which was the graft charges on C5 extension. Perhaps, thinking that Filipinos are dumb to just let it pass.
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